Corporate Social Responsibility


Lunching children from poor families


In Apr, 2014, OPPEIN joined China Social Welfare Foundation Free Lunch Fund to donate RMB 1,500, 000 each year to support children from poor families for their school lunch.

As a result, an estimated of 2,500 children benefit from it. The warm lunch includes two meat dishes and one vegetable dish. We want every child to have a healthy meal at school and live a happy childhood.

Visit CSWFF website to learn more about Free Lunch Fund.

※ When the school was over, kids were excited to gather around the teacher hoping to be the first to taste.
※ 3 lovely kids were enjoying their lunches.
※ Volunteers from OPPEIN visited a town school located in Meizhou, Guangdong province.

Improving Family Relationships

Cell phones have vastly changed the way we communicate. According to a survey, each family owns at least 1 smart phone.73.3% of people keep the phone on for 24 hours,and 43% of people focus on their mobile devices instead of communicating face to face. We began to feel as if we were completely irrelevant to the lives of our family members, especially the young folks.



To call on more people to return to communication with their family members, on May 15,2015, the 22th International Day of Families, working with All-China Women’s Federation, OPPEIN Group launched its public service film”Offline for One Hour”. With 26 popular stars acting in this film, the short film was watched 1.08 million times on internet. More than 18 thousands of people posted their positive online comments to advocate the proposal.
※ Phone addiction is damaging our family relationships.
※ The film debut ceremony in Shanghai on May 15, 2015
※ The film post of Offline One Hour

Funding educational opportunity grants

Since 2008, OPPEIN Grants Programme has provided 8.5 million RMB to CSUFT(Central South University of Forestry and Technology) , Beihang University, Northeast Forestry University and Huazhong University of Science and Technology. The Programme focuses on the two areas of poor student wellbeing and science research in green materials.

With this grants, 245 students from poor families have smoothly finished their studies. we believe the grants can really make a difference in changing these students’ future. Also, total 12 research achievements have been accomplished.


Raising money to fund breast cancer research


On May 16th, 2014, OPPEIN New Zealand (address: 121 Wrights Road, Addington, Christchurch) hosted a special and meaningful breakfast called the Pink Ribbon Breakfast, money raised from Pink Ribbon Breakfasts were used to fund research projects and medical grants to help improve the survivorship of breast cancer patients

Debbie, the dealer of OPPEIN in New Zealand, said: “It is a pleasant experience to help promote the meaningful fundraising event.” With cost only $25.00 per person, you can not only enjoy an unforgettable breakfast with your family or friends, but also help the people in need.